LOGIN TO TOYWISE PARENTS
THE PROBLEM
Mom, I'm Bored...
…said every child ever,
despite a house full of toys.
As a parent, you aim to give your child an
enriching childhood filled with play.
But today, kids struggle to play on their own. They keep coming to you for attention and entertainment, even with plenty of toys around.
“I'm frustrated seeing my child's toys go unused while screen time dominates.”
“I feel overwhelmed by the constant need to come up with new ways to entertain my kids.”
“I feel guilty for not being able to dedicate hours to playtime.”
“I worry my kids might miss important developmental milestones if I don't constantly engage with them or provide structured activities.”
“I resort to screens to keep them occupied, but deep down, I know that too much technology can hinder their creativity and imagination.”
“I long for the days when kids could entertain themselves for hours with simple toys and their own imaginations.”
“I wish there were a way to encourage that same kind of independent, creative play in today's world.”
Don't worry, you're not alone in this struggle.
Parents end up trapped in the modern cycle.
Kids get bored with toys
Parents resort to screens
Guilt sets in
New toy purchased
Rinse & Repeat
Get ready for a game-changing shift…
BENEFITS
The simple concept can change everything.
Recognize that independent play doesn't mean you love your kids less
Discover genius ways to repurpose the toys you already have, making them feel brand new again
Find hands on play ideas and resources that'll make screen time a thing of the past
Learn easy-peasy strategies that don't require a degree in child psychology (or a trip to the toy store)
Get expert advice from a fellow mom who's been there, done that, and got the coffee stains to prove it
Feel the joy of watching your kids absorbed in play awhile you sit back and wonder what to do with all your free time (just kidding, I know there's always laundry)
Introducing...
The Play Subscription That Reinvents Playtime with Existing Toys, Supports Independent Kid Play, and Gives You a Moment to Breathe.
Encourage independent play with existing toys with a "Playtime Powerup" prompt.
Learn how to take a popular toy and how to better its play potential with a 'Toy Twist'.
Plus, strategies for reducing screen time and promoting play with quarterly "Screentime Detox" and 'Family Fun' Challenges.
*Except This Cool Side Benefit: As a subscriber, you can submit a request for a specific play idea, toy spotlight, or screen time strategy. I'll do our best to incorporate it into our future content!
Alternate way to set up the features - if you have ONE main feature and then several bonuses
Subscription Mode Live Workshop (Value $197)
You’ll be live with Julie Chenell, Cathy Olson, and special guest Melissa Lanz during the trategic and tactical walkthrough of building a subscription offer in your business.
During the two hours you will learn:
The difference types of subscription offers
How to brainstorm a subscription offer quickly
Ways to use existing business assets so you’re working smarter not harder
The unique elements in a subscription model offer
How to decide if you’re going to sell one tier or two in your subscription
Sales page secrets for subscriptions
How to price your subscription
The timeline from idea to launch
What churn is and how to reduce it
How to estimate how much you can make from your subscription offer
What tools work best for selling your subscription
Plus, you’ll get the following:
The chance to ask each of us questions live on the call about your idea
Unlimited access to the recording & the materials that come with it
Special offer for our Subscription funnel & coaching
In addition to the class, receive three exclusive bonuses (normally only reserved for our coaching clients)
Bonus 1: Subscription Launch Timeline (Value $47)
Broken out week by week, you’ll be given the core tasks you need to complete what you’ve built during the workshop. Your subscription offer will be out the door in less than 60 days. The launch timeline includes core tasks and optional to do’s as well.
Bonus 2: How To Name Your Subscription (Value $47)
The name is one of the most important parts of your subscription offer. Don’t make the classic amateur mistakes. Use this bonus to help you (and your favorite AI assistant) brainstorm a name that is sure to be memorable!
Bonus 3: Sales Subscription Estimator (Value $27)
Everyone wants a crystal ball to see how well their subscription offer will sell. With our sales estimator, it’s as close as you can get. You’ll be able to estimate the sales and reach for your offer, and plan your upcoming launches accordingly with this easy-to-use sheet.
How to figure out if your offer sucks or if you just have wildly mismanaged expectations
What you should pay yourself as the CEO of your company
What split test you should try first to get that pesky ROAS up on your ads
What you should price a new offer at to be able to afford your new boat
How to predict your launch numbers with accuracy and celebrate real wins
What you should and shouldn’t include in your upcoming launches
Dates & times for strategic sales campaigns
Elements & checklists for particular types of marketing
How to calculate value stacks
The plan to afford a $1m dream home
Content ideas to keep you busy on social
How big your audience needs to be to hit a revenue goal
Deciding between launch strategies (i.e. whether to do a challenge or webinar or paid workshop)
Configuring key performance indicators like lifetime value and cost to acquire a customer
How price changes will impact your funnels and revenue long term
Benchmarks for healthy business margins
Wireframes for different types of funnels
Dread the meltdowns that happen every time they try to pry the tablet away from their kids
Don't want to waste more of their life trolling Pinterest for play ideas
Want to stop feeling guilty for not playing with their kids 24/7
Want 'me time' without feeling like they're shortchanging their kids
Are tired of hearing "I'm bored" on repeat when there are tons of toys to play with
Want to give play possibilities that support their kids' development but don't have a child development degree (or the energy to get one)
Encourage independent play with existing toys with a "Playtime Powerup" prompt
Learn how to take a popular toy and better its play potential with a 'Toy Twist'
Strategies for reducing screen time and promoting play with quarterly "Screentime Detox" and 'Family Fun' Challenges
Encourage independent play with existing toys with a "Playtime Powerup" prompt.
Learn how to take a popular toy and better its play potential with a 'Toy Twist'
Strategies for reducing screen time and promoting play with quarterly "Screentime Detox" and 'Family Fun' Challenges
*Suitable for Kids Ages 2-10, With Ideas, Toys, and Strategies for Various Age Groups!
CHARLENE DELOACH
Since 2013, I've been immersed in the world of toys and play, contributing to over 300 articles and appearing in over 100 TV segments. I share ways parents can benefit from these simple, independent play ideas to help our children develop and learn by thinking outside-of-the-toy box®.
Problem is... the resources and ideas are scattered across various formats and rarely offer a glimpse of what a toy's potential can really do.
That’s when I had the idea for a hassle-free subscription where I'd send a play prompt using existing toys directly to your inbox each month—turning those "I'm bored" moments into chances for independent play and learning.
CATHY OLSON
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My tips and ideas will take you MAX 15 minutes to read and understand
You don't need to be a child development expert
They will be ridiculously beneficial (and a whole lot of fun)
If at any point you're unsatisfied with the value this brings to your family's playtime, simply let me know, and I'll refund the remaining portion of your subscription - no questions asked. Just email [email protected] to reach the most playful customer support team!
TRY IT ON
TRY BEFORE YOU BUY
Still Not Sure? Get One Play Idea For Free…On Me!
YES! Try before you buy. I think you will love it! À la the Costco sample.
Right below I'm gifting you one play idea so you can see exactly what you’re getting. If you’re ready to buy, no worries. This free gift delivers the MINUTE you sign up, too!
For the cost of just two or three new toys (that your child might quickly lose interest in), a ToyWise Parents subscription provides a full year of resources to maximize the play potential of the toys you already own.
Frequently Asked Questions.
Are the play ideas suitable for all ages, or are they age-specific?
Our play ideas are tailored for ages toddler to middle school, with multiple ways to play provided for each toy. This allows for inclusive play across age ranges within a family or demonstrates how a toy can be used at different developmental stages as one child grows.
Will this help my child's development, and if so, how?
Yes, the play ideas are designed to support key developmental areas like creativity, problem-solving, motor skills, social skills, and more.
Does this work with children with special needs?
Our play ideas offer a variety of ways to engage with each toy, providing flexibility to adapt activities based on your child's unique needs and preferences, promoting inclusive play for all children.
How will this help reduce my child's screen time?
By providing creative ways to use new and existing toys, we help redirect your child's focus from digital distractions to imaginative, hands-on play and real-world exploration.
You could keep struggling to entertain your kids, drowning in Mom guilt over screen time, and worrying they're falling behind in critical thinking skills due to lack of play...
Or you can take the small but mighty step into the world of ToyWise Parents and transform playtime into a joyful, guilt-free adventure!
These ideas will breathe new life into your kid's toys, sparking their imagination and nurturing crucial skills for their future. It is never too late. And for you playtime pros, our fresh resources will help you level up and create even more engaging experiences.
I cannot wait to help you make playtime a win-win.
Charlene
Encourage independent play with existing toys with a "Playtime Powerup" prompt
Learn how to take a popular toy and better its play potential with a 'Toy Twist'
Strategies for reducing screen time and promoting play with quarterly "Screentime Detox" and 'Family Fun' Challenges.
Encourage independent play with existing toys with a "Playtime Powerup" prompt
Learn how to take a popular toy and better its play potential with a 'Toy Twist'
Strategies for reducing screen time and promoting play with quarterly "Screentime Detox" and 'Family Fun' Challenges.
*Suitable for Kids Ages 2-10, With Ideas, Toys, and Strategies for Various Age Groups!
By maximizing the use of your existing toy collection and reducing the need for constant new purchases, a ToyWise Parents subscription can help you save hundreds of dollars on wasted toys each year.
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A Division of:
Playroom Chronicles &
The Play Insider